MKT 150 - Marketing Fundamentals

Credit Hours: 3
A survey of marketing designed to serve various groups of students - those from other colleges/departments who would like to develop a broad understanding of marketing, those who are undecided about a major and would like to explore marketing as a possibility; and those who desire to take a contemporary marketing course to assist them in their present career path. Cannot be taken for credit by students who have previously received credit for MKT 350.

Lecture contact hours: 3

Typically offered: Fall, Spring