General Business (Comprehensive) (BS)

Major requirements

All students majoring in business must also satisfy all College of Business Core . Hours required in the college core range from 36 to 51 depending on major.

Minimum of 24 hours with at least one course from four of the following six areas:

Business Relationships:

BUS 494 - Internship
BUS 510 - E-Business and Online Entrepreneurship
BUS 550 - Negotiation, Mediation, and Arbitration in Business
OR
LAW 550 - Negotiation, Mediation, and Arbitration in Business
ECO 304 - Behavioral Economics
ENG 321 - Writing II: Beginning Technical Writing *
ENT 301 - Principles of Entrepreneurship
OR
ENT 302 - Creativity, Innovation, and Ideation
ITC 205 - Web Site Design and Development
LAW 341 - Legal Research and Writing
MGT 341 - Organizational Behavior and Leadership
MGT 397 - Business Report Writing
MKT 351 - Consumer Behavior
MKT 352 - Professional Sales
MKT 354 - Principles of Advertising
MKT 355 - Principles of Retailing
MKT 410 - Services Marketing
*ENG 321 may also be used to meet the Focus on Written Communication and Integrative and Applied Learning requirement of General Education.

Financial and Quantitative Analysis:

International Business Environment:

Markets and Economies:

Project and Technology Management:

Risk Management and Compliance:

Total Credit Hours: 29-30

Students are strongly encouraged to pursue a minor in combination with the General Business major. With proper planning of courses, students may be able to complete a minor in as few as nine additional credit hours. Examples of minors that add value to the General Business major are: Accounting, Business Analytics, Business Application Development, Cybersecurity, Economics, Enterprise Risk Management, Entrepreneurship, Finance, Financial Planning, Human Resources/Industrial Relations, Information Technology, IT Infrastructure, Insurance, International Business, Legal Studies in Business, Marketing Research, Selling, and Supply Chain, Logistics and Operations Management.