Supply Chain, Logistics and Operations Management (Comprehensive) (BS)

Major requirements

All students majoring in business must also satisfy all College of Business Core requirements. Hours required in the college core range from 36 to 51 depending on major.

MKT 365 - Introduction to Logistics
MKT 367 - Purchasing and Supply Management
MKT 368 - Supply Chain and Operations Modeling
MKT 450 - Supply Chain Management and Sustainability
MKT 460 - Logistics and Supply Chain Strategy
MKT 565 - Business Process Management
QBA 337 - Applied Business Statistics

Three courses from:

MKT 351 - Consumer Behavior
MKT 352 - Professional Sales
MKT 354 - Principles of Advertising
MKT 355 - Principles of Retailing
MKT 360 - Marketing Research
MKT 380 - Creative Advertising
MKT 410 - Services Marketing
MKT 451 - Advanced Professional Sales
MKT 452 - Sales Management
MKT 456 - Advanced Advertising
MKT 472 - Marketing Strategy
MKT 474 - International Marketing
MKT 480 - Advertising Campaigns
MKT 485 - Marketing Yourself
MKT 510 - Digital and Social Media Marketing
MKT 515 - Contemporary Issues in Advertising/Promotion
MKT 570 - Marketing Analytics

Total Credit Hours: 30

University level requirements:

General Education Program and Requirements
General Baccalaureate Degree Requirements