Strategic Communication (Non-Comprehensive) (BS)

Specific General Education Requirements

• MED 120 - Mass Media and Society
• COM 260 - Communicating with Cultural Competence

Strategic Communication requirements (24 hours)

• COM 219 - Public Relations Theory and Research
• COM 309 - Principles of Public Relations
• COM 328 - Persuasion
• COM 379 - Writing for Public Relations
• COM 439 - Techniques and Cases in Public Relations
• COM 459 - Social Media Analytics for Public Relations
• COM 509 - Communication Campaigns
• JRN 270 - Introduction to Journalism

Supporting Major Electives: Select 12 hours

• COM 205 - Interpersonal Communication Theory and Skills
• COM 313 - Ethical Issues in Communication
• COM 322 - Introduction to Argumentation
• COM 336 - Communication in Organizations
• COM 450 - Political Communication
• COM 466 - Social Movement Communication
• COM 469 - Global Public Relations
• COM 479 - Strategic Communication for Events
• COM 495 - Communication Internship
• JRN 370 - News Reporting and Writing
• JRN 374 - Opinion Writing
• JRN 375 - Feature Writing
• JRN 381 - Broadcast News Writing
• JRN 384 - Broadcast Performance
• MED 345 - Fundamentals of Video Production
• MED 355 - Social Media
• MED 370 - Color Theory
• MED 450 - Media Ecology
• MED 581 - Media Ethics and Law
• DES 300 - Graphics for the Non-Design Major
• ENG 321 - Writing II: Beginning Technical Writing
• ENG 373 - Writing with Technology
• AGC 293 - News Writing in Agriculture
• AGC 303 - Event Communications for Agricultural Organizations
• AGC 333 - Layout and Design for Agricultural Publications
• AGC 373 - Online Communication for Agricultural Organizations

Public Affairs Capstone Experience will be fulfilled by completion of:

• COM 509 - Communication Campaigns

Minor required (or second major).

 Note: courses counted toward the minor cannot be counted toward this major.